About Brand Capital
Brand Capital is a venture capital firm founded in 2005. It is primarily based out of Mumbai, India. As of May 2025, Brand Capital is an active investor, having invested in 607 companies, with 5 new investments in the last 12 months. It primarily invests in Seed round in India based startups. Its investments are spread across a wide range of sectors from Consumer to Retail and Enterprise Applications. Most recently it led the $3.45M Series B round of Think9.
Overall, Brand Capital portfolio has seen 6 unicorns, 65 IPOs and 55 acquisitions including key companies like Zomato, Flipkart and PhonePe. A lot of funds co-invest with Brand Capital, with names like sharing a substantial percentage of its portfolio.
Brand Capital has team of 41 people including 7 partners.
Brand Capital's List of Top Investments
Brand Capital has a portfolio of 607 companies, including 6 unicorns. Their most notable investments are in Sports Flashes and Bachraj Developers.Their portfolio spans across India, United States, SingaporeÌý²¹²Ô»å 8 more locations. They have invested in Consumer, Retail, Enterprise ApplicationsÌý²¹²Ô»å 33 other sectors, across stages such as Seed, Series A Ìý²¹²Ô»å 10 more. Here is the list of top investments by Brand Capital:
1. Zomato
Online food discovery and ordering platform from local restaurants. It is a digital marketplace platform providing users with information, menus, and reviews of restaurants and eatery establishments including food delivery options, to facilitate dining experiences and online ordering. It offers an interface and allows restaurants to register on the website with features such as menu building, manage cuisines and location and more.
Key facts about Zomato
- Founded Year: 2008
- Location: Gurugram (India)
- Annual Revenue: ₹13,000Cr as on Mar 31, 2024
- Stage: Public
- Total Funding till date: $1.69B
- Employee Count: 7,331 as on Apr 30, 2025
- Investors: Fidelity Investments, Temasek and 51 Others
- Latest Funding Round: Post IPO, Nov 28, 2024, $1B
- Highlight: Public

2. Flipkart
Online marketplace platform offering multi-category consumer products and accessories. The product catalog includes fashion, beauty, pet supplies, stationery, smoking, books, arts, gadgets, groceries, baby care, health care, home improvement products, vehicles, and more. The company also offers refurbished electronics from various sellers. It also allows users to book flights through the application. Its mobile application is available for Android and iOS users.
Key facts about Flipkart
- Founded Year: 2007
- Location: Bengaluru (India)
- Annual Revenue: ₹70,800Cr as on Mar 31, 2024
- Last Known Valuation: $36B as on May 25, 2024
- Stage: Acquired
- Total Funding till date: $12.1B
- Employee Count: 8,446 as on Apr 30, 2025
- Investors: CPP Investments, Vulcan Capital and 127 Others
- Latest Funding Round: Series J, May 25, 2024, $350M
- Highlight: Acquired

3. PhonePe
Card-linked wallet payment solution for consumers and businesses. It is a digital payments platform that enables users to make various transactions, including utility bill payments, DTH recharges, money transfers, investments, balance checks and shopping, through a single application. Users can create QR codes for transactions and payments with its assistance. Additionally, it offers merchants and companies alternatives for taking online payments.
Key facts about PhonePe
- Founded Year: 2012
- Location: Bengaluru (India)
- Annual Revenue: ₹5,720Cr as on Mar 31, 2024
- Last Known Valuation: ₹1,04,000Cr as on May 31, 2023
- Stage: Acquired
- Total Funding till date: $1.01B
- Employee Count: 1,900 as on Apr 30, 2025
- Investors: General Atlantic, TVS Capital Funds and 27 Others
- Latest Funding Round: Series D, Jan 19, 2023, $658M
- Highlight: Acquired

4. Blinkit
Online platform offering instant grocery and essentials delivery. It provides access to daily staples, fresh produce, snacks, personal care items, and even electronics, with orders typically arriving within ten minutes. The service operates through a network of local fulfillment centers.
Key facts about Blinkit
- Founded Year: 2013
- Location: Gurugram (India)
- Annual Revenue: ₹1,930Cr as on Mar 31, 2024
- Last Known Valuation: $932M as on Sep 27, 2021
- Stage: Acquired
- Total Funding till date: $757M
- Employee Count: 5,975 as on Feb 28, 2025
- Investors: KTB Ventures, SoftBank Group and 34 Others
- Latest Funding Round: Conventional Debt, Mar 11, 2022, $150M
- Highlight: Acquired
5.
Online marketplace offering multi-category products. The product catalog includes apparel, footwear, jewelry, watches, handbags, wallets, headwear, belts, eyewear, and more. It also offers beauty, electronics, and home improvement products. The application is available on both iOS and Android platforms.
Key facts about Myntra
- Founded Year: 2007
- Location: Bengaluru (India)
- Annual Revenue: ₹5,170Cr as on Mar 31, 2024
- Last Known Valuation: ₹1,220Cr as on Feb 17, 2014
- Stage: Acquired
- Total Funding till date: $125M
- Employee Count: 1,083 as on Feb 28, 2025
- Investors: New Enterprise Associates, Sofina and
- Latest Funding Round: Series E, Jan 27, 2014, $50M
- Highlight: Acquired
Brand Capital's Year-on-Year Investment Trends
Brand Capital has invested in 607 companies over the last 20 years, with an average of 19 new investments annually in the last 10 years. In 2024, it made 5 investments, while as of May 2025, it has made 4 investments in this year. Its most recent first time investment was in ALT and most recent follow-on round was in Adventum Student Living.
Year | No. of Investments | ||
---|---|---|---|
1stÌý¸é´Ç³Ü²Ô»å | Follow-on | Total | |
2025 (YTD) | 4 | 0 | 4 |
2024 | 4 | 1 | 5 |
2023 | 8 | 2 | 10 |
2022 | 6 | 3 | 9 |
2021 | 9 | 9 | 18 |
2020 | 7 | 7 | 14 |
2019 | 21 | 5 | 26 |
2018 | 19 | 1 | 20 |
2017 | 51 | 5 | 56 |
2016 | 38 | 4 | 42 |

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Brand Capital's Investments by Stage
Brand Capital has made 104 investments in Seed stage with an average round size of $971K, 59 investments in Series A stage with an average round size of $4.65M and 24 investments in Series B stage with an average round size of $19.9M.Note: We have considered here, only first round of investments
Stage of entry | No. of Investments |
---|---|
Seed | 104 |
Series A | 59 |
Series B | 24 |
PE | 18 |
Unattributed | 15 |
Others | 28 |
Brand Capital's Investments by Sector
Brand Capital has a diverse portfolio, with companies operating in the Consumer, Retail, Consumer Goods, Enterprise Applications and Real Estate and Construction. Notably, it has invested in 300 Consumer (B2C) companies, 222 Tech companies, 137 Enterprise (B2B) companies and at least 63 companies focusing on Software.
Note: We have considered here, only first round of investments
Sector | No. of Investments |
---|---|
Consumer | 82 |
Retail | 42 |
Consumer Goods | 32 |
Enterprise Applications | 31 |
Real Estate and Construction | 24 |
Others | 238 |
Brand Capital's Investments by Geography
Brand Capital has made most investments in India (242), followed by United States where it has made 6 investments.
Note: We have considered here, only first round of investments
Country | No. of Investments |
---|---|
India | 242 |
United States | 6 |
Singapore | 1 |
United Arab Emirates | 1 |
Brand Capital's recent investments
Here are the most recent investments by Brand Capital:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
---|---|---|---|---|---|
May 06, 2025 | India | Seed | $2.7M | ||
Mar 28, 2025 | India | Series B | $1.9M | [+4] | |
Feb 26, 2025 | India | Series B | $3.45M | - | |
Jan 20, 2025 | India | Series A | $4.5M | VC Grid [+3] | |
Nov 08, 2024 | India | Seed | $830K | - |
Unicorns in Brand Capital's Portfolio
Here is a list of unicorns in Brand Capital's portfolio:
ÃØÃÜÑо¿Ëù Score | Company | Short Description | Founded year | Sector | Location | Company Stage | First Investment/ Acquisition Details |
---|---|---|---|---|---|---|---|
84 | Online cosmetic brands marketplace platform offering a wide range of beauty products | 2011 | Mumbai | Series F | {pqvpdg | ||
72 | Online store offering multi-category beauty products | 2015 | Mumbai | Series C | hci{ujj | ||
79 | Provider of virtual restaurant network for food businesses | 2010 | Mumbai | Series G | vhvdbnp | ||
71 | App-based social network platform for sharing media content | 2015 | Bengaluru | Series H | hlwazwb | ||
80 | App-based personal transportation booking platform | 2010 | Bengaluru | Series J | m{iqkj{ |
IPOs and Publicly Listed companies in Brand Capital's Portfolio
Here are Brand Capital's portfolio companies that went public:
Company | IPO Date | First Invested on | First Round of Investment | Round Size |
---|---|---|---|---|
Dec 18, 2024 | Apr 27, 2016 | Series C | $50M | |
Dec 06, 2024 | - | - | - | |
Dec 28, 2023 | - | - | - | |
![]() | May 30, 2022 | - | - | - |
May 24, 2022 | Apr 02, 2012 | Series A | $1.26M |
Acquired companies in Brand Capital's Portfolio
Here are Brand Capital's portfolio companies that got acquired most recently:
Company | Acquisition Date | First Invested on | First Round of Investment | Round Size |
---|---|---|---|---|
Jun 14, 2025 | May 15, 2017 | Series B | Undisclosed | |
Jun 09, 2025 | May 08, 2014 | Series A | $17.1M | |
Dec 30, 2024 | - | - | - | |
Apr 02, 2024 | - | - | - | |
Feb 26, 2024 | - | - | - |
Team profile of Brand Capital
Brand Capital has a team of 41 membersÌýincluding 7 Partners and 13 PrincipalsÌýlocated in India. Brand Capital's team sits on the board of 4 companies.Here is a list of top team members in Brand Capital:
Name | Designation | Location | Board Memberships | Contact details |
---|---|---|---|---|
Partner | Delhi | - | - | |
Partner | Bengaluru | - | ||
Partner | Noida | - | - | |
Partner | Mumbai | - | - | |
Partner | Gurugram | - | - | |
Partner | Mumbai | - | - | |
Partner | Bengaluru | - | - | |
Principal | Mumbai | - | ||
Principal | Delhi | - | ||
Principal | Gurugram | - | - | |
Principal | Bengaluru | - | - |
Co-investors of Brand Capital
Over the past 20 years, 4285 investors have co-invested in Brand Capital's portfolio companies.
- Invested before Brand Capital:ÌýPeak XV Partners, and 1099 others have invested in rounds before Brand Capital. There are 7 companies where Peak XV Partners has invested before Brand Capital and 6 companies where Innoven Capital has invested before Brand Capital.
- Top Co-investors of Brand Capital:Ìý771 investors entered a company along with Brand Capital. These include investors like (10 companies).
- Invested after Brand Capital:ÌýA total of 2413 investors have invested in Brand Capital's portfolio after their investments. Top Investors include Trifecta Capital (9 companies), (8 companies) and (6 companies).

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