About General Advance
General Advance is a venture capital firm founded in 2012. It is primarily based out of New York, United States. As of Jun 2024, General Advance is an active investor, having invested in 10 companies, with 2 new investments in the last 12 months. It primarily invests in Series A round in United States based startups. Its investments are spread across a wide range of sectors from Enterprise Applications to High Tech and Enterprise Infrastructure. Most recently it led the $3.5M Seed round of Kivera along with Round13. This round also saw participation from Dimitri Sirota and other investors.
Overall, General Advance portfolio has seen 3 acquisitions, namely Phylum, Kivera and Teal. A lot of funds co-invest with General Advance, with names like FIRST IN sharing a substantial percentage of its portfolio.
General Advance has team of 2 people including 1 partners.
Key Metrics
Team Members
, &
Portfolio Count
Portfolio Sectors
Portfolio Locations
Rounds of Entry
Series A, Seed &
Portfolio Acquisitions
Portfolio Soonicorns
Deals in last 12 months
General Advance's Year-on-Year Investment Trends
General Advance has invested in 10 companies over the last 4 years, with an average of 2 new investments annually in the last 3 years. In 2024, it made 2 investments. Its most recent first time investment was in Gaiia.
Year | No. of Investments | ||
|---|---|---|---|
1stÌý¸é´Ç³Ü²Ô»å | Follow-on | Total | |
2025 (YTD) | 0 | 0 | 0 |
2024 | 2 | 0 | 2 |
2023 | 2 | 0 | 2 |
2022 | 3 | 0 | 3 |
2021 | 3 | 0 | 3 |
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General Advance's Investments by Stage
General Advance has made 5 investments in Series A stage with an average round size of $18.2M, 4 investments in Seed stage with an average round size of $6.12M and 1 investment in Series B stage with an average round size of $40M.Note: We have considered here, only first round of investments
Stage of entry | No. of Investments |
|---|---|
Series A | 5 |
Seed | 4 |
Series B | 1 |
General Advance's Investments by Sector
General Advance has a diverse portfolio, with companies operating in the Enterprise Applications, Enterprise Infrastructure, High Tech, Business Services and Artificial Intelligence - Industry Applications. Notably, it has invested in 9 Enterprise (B2B) companies, 9 Tech companies, 7 Software companies and at least 5 companies focusing on Saas.
Note: We have considered here, only first round of investments
Sector | No. of Investments |
|---|---|
Enterprise Applications | 7 |
Enterprise Infrastructure | 6 |
High Tech | 3 |
Business Services | 2 |
Artificial Intelligence - Industry Applications | 1 |
Others | 4 |
General Advance's Investments by Geography
General Advance has made most investments in United States (7), followed by Canada where it has made 2 investments.
Note: We have considered here, only first round of investments
Country | No. of Investments |
|---|---|
United States | 7 |
Canada | 2 |
Australia | 1 |
General Advance's recent investments
Here are the most recent investments by General Advance:
Date | Company | Location | Round Details | Round Amount | Co-Investors |
|---|---|---|---|---|---|
Jun 27, 2024 | Canada | Series A | $13.2M | Inovia Capital [+4] | |
May 20, 2024 | Canada | Seed | $8M | Torch Capital [+2] | |
Nov 14, 2023 | United States | Series A | $15M | Next47 [+4] | |
Aug 09, 2023 | Australia | Seed | $3.5M | Round13 [+3] | |
Dec 14, 2022 | United States | Series A | $5M | Paladin Capital [+5] |
Get the detailed list of all investments by General Advance. Download now!Team profile of General Advance
General Advance has a team of 2 membersÌýlocated in United States. General Advance's team does not sit on the board of any company as of now.Co-investors of General Advance
Over the past 4 years, 71 investors have co-invested in General Advance's portfolio companies.
- Invested before General Advance:ÌýNeu Capital, Squadra Ventures and 2 others have invested in rounds before General Advance. There are 1 company where Neu Capital has invested before General Advance and 1 company where Squadra Ventures has invested before General Advance.
- Top Co-investors of General Advance:Ìý48 investors entered a company along with General Advance. These include investors like FIRST IN (2 companies).
- Invested after General Advance:ÌýA total of 19 investors have invested in General Advance's portfolio after their investments. Top Investors include Moore Ventures (2 companies), Insight Partners (1 company) and AE Industrial Partners (1 company).
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Recent News related to General Advance
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